Motor Valley Fest 2026: motors, design and charming stays in the heart of Emilia Romagna!
From 28 to 31 May 2026, Modena once again ignites the passion of motor fans with the Motor Valley Fest, one of the most important events dedicated to the automotive world and Made in Italy. For four days, the city turns into the beating heart of the Emilian Motor Valley, a unique territory in the world where some of the greatest international motoring excellencies were born: Ferrari, Lamborghini, Maserati, Ducati and Pagani.
With supercars, exhibitions, events and exclusive atmospheres, the festival is the perfect opportunity to experience a weekend of engines, culture, gastronomy and Emilian landscapes.
What is the Motor Valley Fest
The Motor Valley Fest is much more than just an automotive event. It is a large, widespread event celebrating the link between technology, design, innovation and Emilian industrial tradition. During the festival, the historic centre of Modena hosts:
- exhibitions of iconic supercars and motorbikes
- parades and outdoor events
- design and innovation talks
- meetings with pilots, designers and companies
- exhibitions and special installations
The city squares become veritable open-air showrooms, giving visitors an immersive experience in the world of motors.
The land of great Italian brands
The Motor Valley is a unique territory, known the world over for giving birth to some of the most iconic brands in international motoring. Some of the most popular experiences during the festival include:
- visits to the Ferrari Museum of Modena and Maranello
- experiences related to Lamborghini e Pagani
- tours of museums and historical collections
- routes dedicated to the history of Italian motorsport
For fans of design and speed, it is a fascinating journey inside one of the most recognisable symbols of Made in Italy.
Motor Valley and Food Valley: a complete journey through Italian taste
One of the most interesting aspects of the Motor Valley Fest is the opportunity to combine passion for motors with the discovery of the great Emilian gastronomic tradition. Between Modena, Reggio Emilia and Parma are some of the best-loved excellences of Italian cuisine:
- Traditional Balsamic Vinegar
- Parmesan cheese
- Lambrusco
- Prosciutto di Parma
In fact, many visitors choose to turn the festival into a true experiential itinerary between engines, flavours and the territory.
A weekend of motors, relaxation and the Emilian hills
After a day of supercars, events and museums, the best way to really experience Emilia is to indulge in the relaxation of its hills. A few kilometres from Modena, nestled in the hills of Reggio Emilia, The Borgo del Balsamico offers an authentic holiday experience amidst nature, hospitality and gastronomy.
Here, guests can:
- relaxing in a charming historic residence
- visit the traditional vinegar cellar
- participate in Balsamic Vinegar tastings
- organising tailor-made itineraries between Motor Valley and Food Valley
An ideal solution for those who wish to experience the Motor Valley Fest at a slower and more refined pace, far from the city chaos but close to all the main attractions.
Motor Valley Fest 2026: an experience to live
The Motor Valley Fest is an event capable of uniting passion, culture, innovation and territory in a single experience. Whether you are a supercar enthusiast, design lover, or simply curious to discover one of Italy's most fascinating territories, this festival is the perfect opportunity to experience Emilia in an authentic way.
Discover the Residences of Borgo and organise your stay among motors, taste and relaxation in the heart of the Motor Valley.
For more info, events, tours and tickets: www.motorvalley.it



